Specialist Retail Brand of the Year 2025: Aesculap Clippers Wins PLUS X AWARD

Friday, 2 May 2025

Aesculap Schermaschinen GmbH has been part of the Kerbl Group since 2021. Aesculap Clippers stands for first-class clippers and their accessories for agriculture, the veterinary sector, dog groomers and private use. Customers value the products of Aesculap Clippers because they have always met their individual requirements. In addition, the products offer long-lasting quality ‘Made in Germany’ as well as maximum convenience.
 
This year, Aesculap Clippers was honoured with the PLUS X AWARD as the specialist retail brand of the year 2025 in the pet care sector. The award honours brands that stand out for their outstanding cooperation with retailers and tradespeople. The award is based on a survey of specialist retailers, which was conducted from 15 February to 1 April 2025 in collaboration with the PLUS X AWARD partner media. Among other things, factors such as accessibility, service, sales promotion and the quality of cooperation with brick-and-mortar retailers were assessed.
 
‘We are delighted to receive the award for specialist retail brand of the year 2025 and to receive such positive feedback from our customers,’ emphasises Ulli Kerbl, Managing Director of Aesculap Schermaschinen GmbH and Albert Kerbl GmbH. ‘We are already in close contact with our dealers and endeavour to provide them with the best possible support throughout the entire sales process. However, we also see the award as an incentive to continue and expand our partnership-based cooperation with our customers.’